Neecee Lexy

Aug 2, 20213 min

How to Grow Your Business with Blog Strategy

Updated: Dec 2, 2021

Having a blog for your website is the fastest way to bring new traffic to your website.

In this post, we are going to share some helpful insight on how you can support your business online growth with online blogging, as well as additional strategies, best practices in digital marketing to keep in mind, and influence of AI machine-based learning for blog SEO.

Below you will learn how to grow a small business and scale your company.

Do Market Research

Before writing a blog post, make sure you have full understanding of your buyers' journey and some of their biggest pin points. Highlight some of your unique selling points within your blog or business, so you can share as a post to put yourself in a position to stand out against competitors.

Google Search AI and indexing bots

Data collection and Artificial Intelligence has evolved drastically in the last 5 years, which means the way buyers search for products or services are changing constantly. As a result, digital marketers are focusing heavily on automation and covering all touch points of a buyer's journey: awareness, consideration or decision.

You can learn more about how to segment your automation with CRM. You can also read Artificial Intelligence in Digital Marketing: The Future of AI.

BLOG STRATEGY

You need to brainstorm your content by developing a blog post around your personas pin points
  and applying the CRM model to create content. For example, you can also check Yahoo answers, Quora, or Reddit to get an idea of what people are asking regarding particular topics. You can then develop or write answers to those questions in the form of a blog post.

  • Headlines - Try to include keywords in the headline

  • Visuals - Add images with high quality pixels and image SEO with descriptions

  • Links - Feed your blog with link juice from high authority sites or from previous blog you've covered.

Next we are going to cover how to set up a corporate blog.

To be discussed:

  • how to focus on blog quality rather than quantity to maintain your brand presence

  • how to fixed your 404 error page with 301 redirect

  • 5 ways blogging can boost your business and generate leads

I highly recommend you to read my previous post on the following topics:

  1. How to Start a Blog: Step by Step for Beginners

  2. How To Write an Impactful Blog Post

  3. How To Grow Your Business With Blog Strategy

  4. How To Implement SEO On Your Blog Posts

  5. 12 Most Profitable Strategies to Monetize a Blog

  6. 5 Ways Blogging Can Boost Your Business

  7. Best Tools For Creating Amazing Blog Images

  8. List of Most Profitable Blog Niches to Start

  9. How to Grow Your Blog Community

  10. I have a blog, now what? Please help me!

  11. 8 Cool Perks for a Blogger Other Than Money

  12. Blogger's Best Kept Secret

  13. Design a Stunning Blog

  14. 10 Ways to Boost Blog Productivity

  15. 3 Tips For 2019 to Upgrade Your Blog Image

  16. 3 Biggest Challenges Bloggers Encounter and How to Overcome Them

  17. Why Do Bloggers Need a Planner?

  18. Why is SEO Necessary for Your Blog?

  19. 3 Smart SEO Strategies That Drive Qualified Leads to Your Website

  20. 7 Easy Hacks: How to Scale Up a Business Financially Today

  21. What I Learned After I Started Working as a Full-Time Blogger

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